Client: Willow Creek Community Church
Role: Creative Direction, Design
Willow Creek had two events that revolved around preparing students to go back to school. Students received supplies at the “Back to School Bash” that were donated by church members at the “Back to School Drive.” Though the event names are similar, a script font contrasts with a chunky, condensed sans serif to emphasize the difference between the two. Bright colors, rounded shapes, and minimalistic illustrations convey a sense of energy and friendliness.